Every creative project has a beginning full of energy and an end driven by momentum. But in between? There’s often a quiet, chaotic storm that no one talks about. We call it the middle crisis — and if you’ve ever worked on a large-scale production, you’ve likely felt it.
At Onyx & Gold Media, we’ve lived through it many times. And we’ve learned that the messy middle is not just normal—it’s essential.
🌀 The Dip in Momentum
The project kicks off with excitement. The brief is clear, the ideas are fresh, and everyone is onboard. But somewhere after the first drafts, rough cuts, and feedback rounds, momentum starts to dip. Edits feel endless. Creative decisions become harder. What once looked exciting now feels exhausting.
This is the moment when doubt creeps in. Are we on the right path? Is the story strong enough? Are we ever going to finish this?
⚖️ Balancing Vision and Reality
The middle of a project is where vision meets reality. Budgets, timelines, client feedback, technical hiccups—all collide in the edit suite. As video editors and creators, we often become the glue holding everything together, making creative choices under pressure while keeping the big picture intact.
It’s also when collaboration is tested. Communication becomes more important than ever. We’ve learned that staying flexible, honest, and focused is what pulls a project through this stage.
✨ Finding the Breakthrough
The good news? The breakthrough always comes.
Sometimes it’s a fresh perspective after a short break. Other times it’s a bold creative decision that reignites the spark. At Onyx & Gold Media, we treat the crisis point as a sign we’re close to something great. That tension means we care. And when we push through it, the result is always stronger.
✅ The Finish Line Feels Sweeter
When the final cut is exported, the colour is locked, and the music lands just right—all that struggle makes sense. The middle crisis becomes part of the journey. It’s the fire that tempers the final product, shaping a video that’s not only polished but full of purpose.
So next time you hit that point in a big project where everything feels stuck, remember: it’s not a failure. It’s the middle. And the magic is on the other side.
At Onyx & Gold Media, we don’t shy away from the crisis. We edit through it, collaborate through it, and create because of it. That’s where the real stories are born.
